Is There a Connection Between Business and Dating? In 2008, just a few days shy of Valentine’s Day, Dan Schawbel published his interview with online dating expert and publisher of Online Dating Magazine, Joe Tracy. The article, which remains true and relevant until today, looks at how people project a personal brand (for lack of a better term) in their dating relationships. The theory […]
How Long Does Coronavirus Last on Cardboard and Paper? While most of us are doing our part to flatten the curve and keeping entertained at home, we can’t avoid going out to buy essentials or having packaged goods delivered to your address. Interaction with cardboard and paper is inevitable as you buy a carton of milk or go through the week’s round of mail. […]
Your Community’s Role in a Time of Take-out and Delivery Restaurant Services Restaurants are shifting their services from dine-in customers to take-out orders and deliveries. The adjustment is necessary considering the preventive measures that local governments are taking all over the country. For example, six counties in the San Francisco Bay Area have a shelter-in-place mandate. Los Angeles is under lockdown until the end of March, wherein […]
A Revealing Look at the Evolution of Coca-Cola and Pepsi Logos The logo evolution of these two brands reveal colorful histories and massive ideological differences. Few brands are more familiar worldwide than carbonated drink giants Coke and Pepsi. While their end products are functionally the same, there are major differences with their overall branding strategies — most noticeably with how frequently they each changed their logos. […]
How to Get Custom Packaging That Makes Your Brand Unforgettable Custom packaging can make or break a product. It helps make a product successful or discourage people from buying. In Australia, the government established the plain packaging law, which requires all tobacco companies to remove their branding on cigarette packaging. The logo-free boxes contained only health warnings and images of smoking diseases. Did it work? […]
Custom Subscription Boxes: How to Gain Loyal Followers With the Perfect Unboxing Experience More than a decade ago, online shopping was virtually non-existent. Today, the rise of internet access, mobile devices, and social media has changed the way we shop. From cosmetics and pet food to electronics and even engagement rings, you can now look no further than the internet. Though internet shopping has come a long way, […]
How to Create a Custom Box Like an Expert Designer A custom box delivery is the most crucial stage of interaction for e-commerce businesses. Your customers are excited to receive their package—your box design simply has to build on that feeling and then either meet or exceed their expectations when their order arrives. That first impression will depend on the strength, impact, functionality, and aesthetic […]
How Pop Culture Savvy Are You? Take This Celebrity Business Card Quiz to Find Out Are you thinking of making your own creative business card but don’t have any idea of how it should look like? Are you also curious about what your favorite celebrity business cards look like? If you’re constantly fretting about these two, well, you’re in luck. We’ve created a quiz just for you that will not […]
Do Business Cards Work in the Digital Age? Technology introduced us to digital conveniences and has profoundly transformed how we consume information, how we choose and settle into a lifestyle, and how we interact with the rest of the world. Speaking of interaction, you would probably agree that wifi and social media has definitely made our means of communication fast and efficient. And […]